We have come to a point where digital real estate has become a serious concern for businesses. Those businesses who are successfully able to drive online traffic towards their websites are the ones who reap the benefits of having a digital customer base. Here are some tips to help aspiring search engine optimization resellers master their craft.
Utilizing the Search Engine
A recent study has found that 93% of all online experiences start with a search engine inquiry. Search engines are the number one driver of traffic to content sites; search engines are up to three times more effective than social media for marketing purposes. Although one may be tempted to plaster advertisements directly on search engine pages, in truth 70-80% of users ignore the paid ads all together; this means that 70% of users instead click on organic content pulled by the search engine — this is where some of the most effective SEO reseller strategies come into play.
Using Inbound Leads
Up to 61% of internet users research products and services online; by focusing on those customers, businesses are better able to target their intended audience. These inbound leads focus only on actively interested customers, which contributes to their 14.6% close rate; compare this to the 1.7% close rate of outbound leads, which includes direct mail and print advertising to a wide number of consumers. Inbound leads can also cost up to 61% less than outbound leads, making inbound leads more effective and cheaper than other forms of advertising.
Finding a Great SEO Reseller
While the principals are laid out, it is difficult for many business-to-business marketers to generate high quality leads. Those leads that appear as the top listing through a search engine’s organic search results receive 33% of the traffic for that search. Resellers who partner with an SEO reseller program learn how to use the function of a search engine to drive online traffic to their client’s webpages. Finding a great SEO reseller program can help expand your client’s digital real estate and increase your digital marketing prowess. Reference links. Find out more at this site.
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